Car Accessories — Damascus · 2025–2026
Hosary Trading
Overview
Project Overview
Hosary Trading is a wholesale & retail car accessories house in Damascus's Halbouni car accessories market. Binary produces the shop's product content — fast, hands-on reels that turn a physical store into a daily digital showroom.
Client Background
A physical wholesale/retail store with thousands of SKUs — car care, accessories, exhaust systems, floor mats — serving both traders and end customers.
The Challenge
A store this dense is invisible online without content. The products sell on touch and demonstration — the content had to replicate that feeling.
Strategic Approach
Hands-on POV reels: products picked up, demonstrated, and installed on camera. High publishing frequency to mirror the store's constant new arrivals.
Creative Direction
Raw, in-store energy. Real hands, real shelves, quick cuts. Product-name captions in Arabic for search and saves.
Services Delivered
- 01Hands-on product reels
- 02Shop content system
- 03Social media management
- 04Highlight organization (brands & categories)
Campaign Visuals
Results & Outcomes
8.4K
Followers
95+
Posts produced
10.3K
Top reel — views
Editable via CMS
Store traffic impact
Result values are managed through the CMS — no figures are published without client approval.
